1. Customers searching the web are looking for specifics about prospective attorneys (personality, experience, philosophy)


2. Most customers want answers to basic legal questions directly from an attorney.


3. Customers are most comfortable imputing their personal information on your website, they don't like being sent from one site to another.


4. Customers prefer to deal with specialty lawyers, they want to talk to a 'bankruptcy attorney' about bankruptcy.


5. Customers will most likely deal with the attorney that offers the most immediate feedback to their inquiry.


6. Customer prefer to deal with a local attorney whose primary practice is close by.


7. Potential clients are most influenced by the information found on a prospective attorney's website.


8. Most consumers online are searching for guidance.


9. Your website is the best tool to keep pace with increasing bankruptcy inquires.


10. Attorneys with intake applications incorporated with there websites see an increase in referrals.